Northern Arizona University (NAU) Athletics has introduced the "Raise the Flag" campaign aimed at enhancing engagement with fans and the Flagstaff community. The initiative seeks to promote Lumberjack Athletics and encourage supporters to show their allegiance to NAU.
The campaign is inspired by a historical event from 1876 when an American flag was hoisted on a pine tree, marking what would become known as Flagstaff. This call to action serves as a symbol of support for Lumberjack Athletics across the Northern Arizona University campus, in Flagstaff, and globally.
"Raise the Flag" aims to inspire continuous support as NAU, its athletics department, and the city of Flagstaff strive for new achievements. It will celebrate various successes, including National Championships and academic accomplishments, through fan engagement opportunities and promotional activities.
Fans attending select NAU Athletics games this fall can expect new giveaway items and enhanced experiences supporting the campaign. Supporters are also encouraged to use #RaiseTheFlag on social media throughout the initiative.